U.S. HISPANIC

Univision’s Nuestra Belleza Latina is delivering double-digit year-over-year audience growth with A18-49

Maribel Ramos-Weiner| 3 de marzo de 2015

Nuestra Belleza Latina is also reporting audience growth over comparable weeks in the previous season with 3.1 million Total Viewers 2 (+8%) and 665,000 Adults 18-34 (+5%)

Univision Network’s Nuestra Belleza Latina is delivering double-digit year-over-year audience growth just seven weeks into the season with 1.6 million Adults 18-49 (+13%). In its ninth season thus far, Nuestra Belleza Latina is also reporting impressive audience growth over comparable weeks in the previous season with 3.1 million Total Viewers 2 (+8%) and 665,000 Adults 18-34 (+5%). The beauty competition has also positioned Univision as the fourth largest broadcast network in the time period on Sunday night among Total Viewers 2+, outperforming FOX. The Sunday, March 1, 2015 airing of Nuestra Belleza Latina ranked as the No. 1 program on all of television among Hispanics, averaging 3.2 million Total Viewers 2+ and 1.6 million Adults 18-49, ahead of AMC’s The Walking Dead.On Oscar night – Sunday, February 22, 2015 – the sixth telecast of Nuestra Belleza Latina positioned Univision as the No. 2 broadcast network, outperforming CBS, NBC and FOX for the entire night among both Adults 18-49 and Adults 18-34, regardless of language.With a younger audience that watches over 90% live, Nuestra Belleza Latina is delivering more Hispanic viewers than many of the English-language reality series including ABC’s The Bachelor and Dancing With The Stars; CBS’Amazing Race, Big Brother and Survivor; NBC’s Biggest Loser 16 and The Voice; and FOX’s American Idol in the current season.Among the digital highlights are: the Nuestra Belleza Latina site and app section have received over 3.0 million visits, up +27% compared to the first seven weeks of last season; and total video views for the Nuestra Belleza YouTube Channel are up +11% month-to-month; 1.7 million views for February 2015 compared to 1.5 million views for January 2015. In comparison to last year’s premiere month (February 2014), video views are up +413% (1.5 million vs. 294,683). This trend continued into the following month, February 2015 is up +329% over March 2014.

Diario de Hoy

viernes, 27 de septiembre de 2024

Image

Paula Feged de Festival ElDorado: La creatividad colombiana es un producto de exportación tan fuerte como el café y las flores

Image
LATAM

• Mariana Cavalli de American Express: Buscamos conectar tanto con individuos como con empresas sdfsdf sdfdsfds sdfsdfds sdfdsf

• Nace GRANDE, una plataforma de formación innovadora para futuros publicitarios en Venezuela

• Rocknrolla.23 retrata el legado de Grupo AG con Andy García como actor principal

• Comenzó la décima edición de SMARTFILMS con más de 1.200 cortometrajes hechos con celulares

Image
MULTICULTURAL

• Equativ expande su división de retail media con la adquisición de Kamino Retail

• IAB Tech Lab presenta PAIR una nueva herramienta para la publicidad digital más segura y privada

• César Sabroso de A+E: Producir Huellas para celebrar 70 años de VW en México es ejemplo de unir esfuerzos con marcas para causar mayor impacto

Image
LATAM
Image
Image
Image
Image
Image
MULTICULTURAL
Image
Image
Logo IAB Tech
Image
Noticias relacionadas (28)
PRODU
Resumen de privacidad

Esta web utiliza cookies para que podamos ofrecerte la mejor experiencia de usuario posible. La información de las cookies se almacena en tu navegador y realiza funciones tales como reconocerte cuando vuelves a nuestra web o ayudar a nuestro equipo a comprender qué secciones de la web encuentras más interesantes y útiles.